Truck it in announces strategy realignment due to recession

This past year, Truck It In has improved and optimized logistics for more than 600 businesses and digitized thousands of truckers across Pakistan. The current global economic uncertainty has forced us to recalibrate our strategy.

We remain wholly committed to serving the shippers and truckers of Pakistan in a leaner way, ensuring that we create value for all of our stakeholders and chart our independent path forward. This will be achieved by focusing on sustainable growth, optimized operations footprint, and simplifying our infrastructure.

Our strong market presence is an outcome of the outstanding contributions of our tribe members. We are incredibly proud and grateful for all of their contributions. Some of our colleagues will be moving on to solve other challenges due to this calibration. To help them transition, Truck It In will provide generous severance packages to impacted colleagues and facilitate alternate employment opportunities.

We are bullish on the future of freight in Pakistan. The future is digital, and we will be spearheading it.

Truck it in- Blog 

This has come after a recent announcement of Swvl and Airlift which stated according to the Global recession the said companies are going to Layoff some employees and cut down costs in non-profitable areas as a strategy to counter the global recession.

Source: LinkedIn Insights

According to LinkedIn Insights Truck it in currently has a total of 195 employees.

Currently, it’s too early to say how many employees will be Layed off according to the mentioned strategy.




Rauff Hanif

Building FounderPakistan and a few other things, while exploring the world of tech, venture capital, and media.
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