Orbit-Ed, an AR startup based in Islamabad, raised $500k in a pre-seed round led by Boost VC, bringing their total pre-seed funding to $800,000. This round marks the entry of Boost VC into the Pakistani startup ecosystem. According to Bloomberg, the Global AR&VR Market will reach a figure of 454.73 billion by 2030, with an annual CAGR of 40.7%.
Orbit-Ed seeks to reinvent corporate training with its gamified learning platform, including virtual and augmented reality elements. Navera Waheed and Wajiha Habib founded the company in 2018, intending to revolutionize conventional classroom instruction. The business redesigned the school curriculum on a more engaging cloud platform with 3D visualization of textbooks using augmented reality. The team entered the corporate training market last year.
Speaking with Founder Pakistan, Orbit-Ed co-founder & CEO Navera Waheed said that the startup had hired a new sales representative since K-12 sales were increasing. Sales fell off quickly, and the working environment also degraded due to the team members’ substandard work. There was unquestionably a problem that needed to be resolved when they fell short of their objectives. They conducted an analysis and found that inadequate training was the main cause.
“We quickly created an immersive training encompassing our best business practices for sales using the combined knowledge of the founders’ 12 years in e-learning, 14 years in startup sales, and 10 years in AR/VR,” she said. “Our startup had a 189% increase in sales. We found a new prospective market in this way.”
Wajiha Habib asserts that OrbitEd will promote economic mobility in the area by assisting millions of individuals in developing their personal and professional lives.
“We can give learning insights businesses have never found before thanks to our data-rich platform,” she said. “We can adequately deliver the return on investment for training.”
